Here is one more story of rocking a smooth sailing boat. Alexa wanted to revamp their web site ranking logic and made some necessary changes to their algorithm.
Hmm.. obviously alphabets and numeric arranged illogically (smile) decided to behave oddly or not on the expected ways of the programmer.
It is reported that millions of web sites were hit hard by dropping their existing traffic rank awarded by Alexa.com
Equally bewildering aspect is some web sites were in for a pleasant surprise when they noticed their traffic rank go up.
Well, I am a small time blogger (but a full time one though) (smile) and I never really bother about Alexa rank.
Sometimes we do feel relieved at our ignorance-isn't it?
Source: Maple
Wednesday, April 16, 2008
Alexa fumbles. Websites' rank in shambles.
Posted by Malathy at 10:30 PM
Tags strange news
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Alexa.com is a subsidiary of Amazon.com. It is a website which provides information on traffic levels for websites. The Alexa rank is measured according to the amount of users who’ve visited a website with the Alexa toolbar installed. Alexa toolbar is an application developed by Alexa Internet. Its primary use is to measure website statistics. This toolbar collects as well as gives some valuable information. Once you install it, the Alexa toolbar monitors all your surfing and collects information about what domains you visit. They use this data to rank web sites. The traffic rank they assign to websites is based on 3 months of aggregated historical traffic data from millions of other users and is a combined measure of page views and users. Webmasters, advertisers and ad networks use your blog’s Alexa rank as a gauge to determine the worth of a link on your website. If you depend on link or site selling as a form of monetization you’ll definitely want to increase your Alexa rank, because it’ll increase your bargaining power when it comes to ad pricing.
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